Have you ever heard someone say they ‘gave away the farm
‘? Meaning, they gave away too much value in order to arrive at an agreement. Yet it is all too common that most negotiators fail to achieve a mutually satisfying outcome - a win-win agreement.
Negotiations are happening all the time both in business and in our personal lives. In this podcast, Dr. Becky Stewart-Gross, of Building Bridges Seminars, shares the 7 steps of win-win negotiations and shares how long-term relationships are more important than resolutions.
Becky is President of Building Bridges Seminars, which offers custom-designed leadership and sales training. Over the past 30 years Dr. Becky Stewart-Gross has worked with thousands of leaders and emerging leaders from small family-owned businesses to large international corporations. Becky has presented at numerous PDPW Business Conferences, the PDPW Managers Academy and has provided training for the PDPW staff. Becky acquired her passion for the dairy industry from her mom who was born and raised on a fourth-generation family dairy farm in Arena, WI and has worked with the largest International Customer-Brand Dairy company in the world for the past 25 years.
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