About Us

Meet Us

This is grassroots producer leadership.

You may already know some of us...

If not, you can bet we have things in common – the 3 a.m. vet call, the never-ending balance sheet balancing act, the fulfillment that comes from nurturing animals, land and people.

PDPW's nine-member board of directors is elected by dairy producer members. Each director can serve two three-year terms.

From the President

Keith York

Board of Directors:

Keith York, President
Merry Water Farm, Lake Geneva, Wis.

Ph: 262.903.6265
Email: kejyork@gmail.com

Keith farms along with his brother Ken, cousin John Tueting, and his parents, Walter and Mary York. Keith and his family crop 750 acres and raise all of their own replacements. They currently milk 1,000 cows and in 2011 he expanded his herd. Keith is a graduate of UW Madison with a degree in Dairy Science and has been involved FFA Alumni, 4-H as dairy leader, Select Sires as delegate and on various committees with Farm Credit, AMPI, and PDPW.


Mitch Breunig, Vice President
Mystic Valley Dairy LLC, Sauk City, Wis.

Ph: 608.643.6818
Email: mysticvalley@wildblue.net

Mitch Breunig of Sauk City, Wis., owns and manages Mystic Valley Dairy LLC which milks 430 registered Holsteins and has 450 young stock. A graduate of the University of Wisconsin-Madison with a degree in Dairy Science, Mitch worked for Land 'O Lakes as a livestock production specialist before returning to the family farm. Mitch oversees the genetic work at Mystic Valley, which is known for producing superior genetics to the dairy industry throughout the world.


Kay Zwald, Secretary
Bomaz Farms, Hammond, Wis.

Ph: 715.796.5510
Email: rfkz@centurytel.net

Kay Zwald and her husband Bob own and operate Bomaz Farms, Hammond, Wis. Bomaz Farms milks 600 registered Holsteins, raise its own young stock including bulls from the top 5% of the herd and has an extensive embryo program in place. The dairy also raises its own haylage, corn silage and corn on about 1,200 acres of cropland. Kay has been an integral part of a dairy promotion program in her county for many years and currently is a representative on the Wisconsin Milk Marketing Board.


Charlie Crave, Treasurer
Crave Brothers Farm, LLC, Waterloo, Wis.

Ph: 920.478.3812
Email: Charles@cravecheese.com

Charlie and his brothers Tom and Mark own and operate Crave Brothers LLC, a Waterloo, Wis., dairy with 1,000 milking cows. Another brother, George, operates a cheese factory that produces specialty cheese. Crave Brothers LLC raise crops as well as its own heifers. Charlie has served as a 4-H club leader on the local, state and national levels for 30 years and is known for his insightful presentations related to dairying. He currently serves as a stakeholder for the USDA Dairy Forage Research Center and on the Waterloo Chamber of Commerce board of directors.


Jeremy Natzke
Wayside Dairy LLC, Greenleaf, Wis.

Ph: 920.371.1968
Email: jknatzke@yahoo.com

Jeremy was raised on the family dairy—which was established in 1863—and has been the herdsman at Wayside Dairy since late 2004. The dairy is now a partnership among his dad Dan, his cousin Paul and himself. The dairy milks 1,750 cows, raises 1,450 heifers and crops 2,700 acres of corn, alfalfa and wheat. In 1998, he won the James W. Crowley State 4-H Dairy Leadership Award, and in 2009 was chosen as a Land ‘O Lakes Young Farmer, participating in the National Milk Producers Federation meetings in Grapevine, Texas.


Brian Forrest
Maple Ridge Dairy Business LLC., Stratford, Wis.

Ph: 715.650.0267
Email: bforrest70@gmail.com

Brian Forrest of Stratford, Wis., began working on the family's 60-cow dairy after graduating from UW River Falls. He took ownership of the farm in 2002, growing the dairy to 140 cows and adding two full-time employees. In January 2012, the dairy entered into a partnership with Maple Ridge Dairy and now has 1,300 cows and 25 full-time and six part-time employees, with Brian managing the dairy operations and a majority of the employee administrative duties.


Marty Hallock
Mar-Bec Dairy, Mondovi, Wis.

Ph: 715.495.2812
Email: marbec@nelson-tel.net

Marty Hallock of Mondovi, Wis., is a first generation dairy producer. Starting with 40 cows in 1990, MarBec today has 800 cows, 700 heifers and 150 heifers raised off farm. A graduate of UW-River Falls, Marty works 1100 acres owned and rented, which supplies the corn and alfalfa for the dairy. Marty and his wife Becky have two sons, Jonathon and Josh.


Walter Meinholz
Blue Star Dairy Farms, DeForest, Wis.

Ph: 608.846.4379
Email: bsdfarms@centurytel.net

Walter is in partnership with his brothers Louie and Art and two of Louie’s sons, Craig and Brian. Their farm consists of three milking facilities located in DeForest, Arlington and Middleton - milking a total of 2,250 cows. Walter has been involved in several agriculture organizations and currently serves on the boards of Badgerland Farm Credit Services and Alto Dairy Cooperative. He is also chairman of the Vienna Township planning committee. Walter and his family frequently host farm tours on educational seminars on their operation.


Linda White
Kinnamon Ridge Dairy LLC, Reedsburg, Wis.

Ph: 608.985.6006
Email: kinnamonridgedairy@live.com

Linda and her husband, Jerry, own and operate Kinnamon Ridge Dairy, their fourth-generation farm. They have grown from 50 cows to 14 employees and 650 milking, and they credit excellent employees for their success. Linda and Jerry are implementing a plan for transferring management duties to their sons, Ryan and Nathan. Their daughter, Kelly, is a nurse. They have three grandchildren. Linda has a BS in Organizational Management, chairs the Sauk County Board of Adjustment and has represented agricultural interests on many town and county committees.


Dr. Steve Kelm
UW-River Falls, River Falls, Wis.

Ph: 715.425.3704
Email: steven.kelm@uwrf.edu

Steve Kelm has been a faculty member within the Department of Animal and Food Science at UW-River Falls since 1998. He served as chair of the department for six years and is currently the associate chair. In 2002 he was honored by UWRF with their highest award, the Distinguished Teacher Award. Dr. Kelm grew up in southern Minnesota on a small dairy and hog farm. He received his undergraduate degree from Cal Poly and graduate degrees from Iowa State University where he studied dairy cattle breeding. At UWRF, Kelm teaches courses in dairy management, animal breeding, and dairy cattle judging.


Steve Schwoerer
Badgerland Financial, Fond du Lac, Wis.

Ph: 920.923.7228 x2125
Email: steve.schwoerer@badgerlandfinancial.com

Steve Schwoerer is a Dairy Specialist with Badgerland Financial out of the Fond du Lac, WI office. He has been with Badgerland Financial for 28 years and is the Account Officer for their large dairy portfolio in 8 counties surrounding Fond du Lac. He works with farmers to meet their financial needs. Steve grew up on a 70-cow dairy farm in southwest Manitowoc County and feels very fortunate to stay connected with the dairy industry in his profession. Steve and his wife, Ginny, reside near Valders, Wis. in Manitowoc County. They have one son, Trevor-26, and two daughters, Shawnae-23 and Michiela-17. Steve is a graduate of UW-Whitewater.


Dr. Richard L. Wallace
Zoetis, McFarland, Wis.

Ph: 217.649.3177
Email: Richard.L.Wallace@Zoetis.com

Dr. Wallace is a Cattle Technical Service veterinarian focused on Dairy at Zoetis (formerly Pfizer Animal Health). A graduate of The Ohio State University, Dr. Wallace has worked in the industry as a veterinarian, faculty member and dairy farm manager for the Dairy Cattle Research Unit at the University of Illinois. Dr. Wallace continues to be the lead instructor for two University of Illinois online continuing education courses. He is a past president of the American Association of Bovine Practitioners and the American Association of Extension Veterinarians, and has also been involved with the Board of the National Mastitis Council and numerous NMC committees. Dick, and his wife Carrie, married in 1981 and have three children: Sarah, Katherine and Ben.


Matthew Repinski
Winfield Solutions, Amherst, Wis.

Ph: 715.498.4273
Email: mtrepinski@landolakes.com

Matthew Repinski is a Large Dairy Herd Specialist for Winfield Solutions. He works directly with dairy producers to select, place and manage agronomy inputs for improved profitability. Matthew has a unique background; he did not grow up on a dairy farm, but had family that owned dairy farms which sparked his interest. In high school, Matthew gained hands-on experience and passion working on a dairy farm that expanded from 250 to 1000 cows. He was active in FFA, and was recognized with national awards, including being named the 2006 Star in Agricultural Placement. Matthew attended UW-Madison with a double major in dairy science and agronomy, and currently resides in Amherst, WI.

How We Work

This is how producers lead.

Committees established by the board work on an ad hoc basis to advise the board of important issues and establish educational programs that are of interest to their business.

Public Policy

Places producers at the table to discuss emerging issues with public policymakers, and provide input from a producer's perspective.

Managers Academy for Dairy Professionals™

PDPW's annual national training event for dairy executives. Producers plan the academy and bring the best, high-level trainers and tours to attendees.

Business Conference

With producer input, this event has grown from a small conference in 1993 to the dairy industry's premier educational event. Producer involvement in planning from start-to-finish helps us keep our relevant edge.

Industry Action

What Matters™ - What Matters™ is dairy farmers and veterinarians working together to ensure safe meat and milk. PDPW partners with the Wisconsin Veterinary Medical Association to lead the industry to more effective solutions beyond increased regulation.

National Dairy Animal Well-Being Initiative – PDPW is putting dairy producers at the table where issues of animal care are concerned. We've been leading on this issue for the past decade, when our members led the National Dairy Animal Well-Being Initiative, which created the principles and guidelines that have become the standard for dairy animal care and well-being.

Producer Meetings

It's what makes PDPW unique – meetings planned by dairy producers for dairy producers. When we say we're "grassroots," this is what we mean. Your program ideas matter and are considered by this committee.


This is what happens when we work together.

  • 1992

    PDPW founded with a handful of dairy producers and 20 bucks.

  • 1993

    "We need to find the best resources" leads to the first Business Conference for dairy producers and allied industry.

  • 1996

    PDPW forms an education committee for youth programming, such as the PDPW Mentor Program.

  • 1997

    PDPW forms Public Policy ad hoc committee and increases communication between dairy producers and state agencies responsible for rulemaking.

  • 1998

    Develops first annual conference focused on environmental issues.

  • 1999

    Begins regular meetings with Deans of in the University of Wisconsin system and other educational institutions to discuss issues critical to dairy sustainability.

  • 2000

    PDPW Board of Directors issues first white paper on the state of the WI dairy industry.

  • 2001

    PDPW Board of Directors hires first staff member, Executive Director.

  • 2002

    Professional Dairy Producers Foundation established for the benefit of the entire dairy industry.

  • 2003

    Develops first Managers Academy to provide executive level training for dairy producers and industry.

  • 2004

    PDPW expands educational programming by 40 percent, per the request of its membership.

    Together with the Wisconsin Towns Association and the Wisconsin Counties Association, PDPW establishes the Agriculture-Community Engagement (ACE) program.

  • 2005

    PDPW leadership identifies the need to define dairy well-being practices and leads the National Dairy Animal Well-being Initiative.

  • 2012

    PDPW proactively forms working partnership with WVMA and leads the What Matters Initiative to ensure safe milk and meat.

  • 2013

    Membership includes 1,600 farm entities, located in 18 states throughout the nation.

Contact Us

This is just one way we can start a conversation.

Connect With Us 800.947.7379

For calls originating outside of the U.S. - dial 920.386.9430

Professional Dairy Producers™
820 North Main Street, Suite D
Juneau, WI 53039

Contact: mail@pdpw.org

Our Location: View Map

* indicates a required field